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yusufipk
39e81042bb
The trial now starts inside the product, at email verification, and Stripe grants none at all: checkout creates a subscription that bills immediately. Verifying an address is what buys the seven days, which is also the cheapest abuse control there is. An unexpired trial is treated as an entitlement the account already holds, so a Stripe sync can add access but never retracts a trial that has not run out. That matters most for the abandoned checkout: the resulting incomplete subscription carries no trial_end, and writing it through would have erased the days the account still had and locked it out. Unpaid accounts are bounded by what they can cost us rather than by what they can do: one workspace, one project, 3 GiB of direct uploads. YouTube imports, share links, guests, comments and approvals stay unlimited, because those are the parts worth trying and they cost nothing. isPaidTier() is the new seam; hasBillingAccess() answers a different question now that access no longer implies a card. Signup CTAs, the pricing card, the comparison pages, the terms and the refund policy all said the trial converts to a paid plan by itself. It no longer does, so they say what happens instead. Settings and a banner name both dates that matter: when the trial ends, and the fifteen days after that during which nothing is deleted. /admin/growth compares the two funnels on signup to paid within a fixed 30 day window, not trial to paid. Dropping the card requirement multiplies trials, so the old ratio can fall while more people actually pay, and reading it that way would retire the change for the wrong reason.
100 lines
3.5 KiB
TypeScript
100 lines
3.5 KiB
TypeScript
import { afterEach, describe, it, expect, vi } from 'vitest';
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import {
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COHORT_OBSERVATION_DAYS,
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cohortWindows,
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conversionRates,
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getCardlessTrialCutover,
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} from '@/lib/analytics/scoreboard';
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const WEEK = {
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visitors: 200,
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signups: 20,
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firstVideo: 10,
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shareLinks: 5,
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externalFeedback: 1,
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trials: 4,
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newPaid: 1,
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};
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describe('conversionRates', () => {
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it('divides each step by the one above it', () => {
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const rates = conversionRates(WEEK);
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expect(rates.visitorToSignup).toBeCloseTo(0.1);
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expect(rates.signupToFirstVideo).toBeCloseTo(0.5);
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expect(rates.firstVideoToShare).toBeCloseTo(0.5);
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expect(rates.shareToFeedback).toBeCloseTo(0.2);
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expect(rates.trialToPaid).toBeCloseTo(0.25);
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});
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it('returns null rather than zero when the denominator is zero', () => {
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const rates = conversionRates({ ...WEEK, visitors: 0, trials: 0 });
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expect(rates.visitorToSignup).toBeNull();
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expect(rates.trialToPaid).toBeNull();
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// "nobody arrived" and "nobody converted" are different facts, and the rest
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// of the funnel still has to report normally.
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expect(rates.signupToFirstVideo).toBeCloseTo(0.5);
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});
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it('reports a step where nobody converted as zero, not as missing', () => {
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expect(conversionRates({ ...WEEK, newPaid: 0 }).trialToPaid).toBe(0);
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});
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});
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describe('getCardlessTrialCutover', () => {
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afterEach(() => {
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vi.unstubAllEnvs();
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});
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it('is null when the deployment has not named a switchover date', () => {
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vi.stubEnv('OPENFRAME_CARDLESS_TRIAL_LAUNCHED_AT', '');
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expect(getCardlessTrialCutover()).toBeNull();
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});
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it('is null rather than an Invalid Date when the value is not a date', () => {
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vi.stubEnv('OPENFRAME_CARDLESS_TRIAL_LAUNCHED_AT', 'last tuesday');
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expect(getCardlessTrialCutover()).toBeNull();
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});
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it('reads an ISO date', () => {
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vi.stubEnv('OPENFRAME_CARDLESS_TRIAL_LAUNCHED_AT', '2026-03-01');
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expect(getCardlessTrialCutover()?.toISOString()).toBe('2026-03-01T00:00:00.000Z');
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});
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});
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describe('cohortWindows', () => {
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const CUTOVER = new Date('2026-03-01T00:00:00.000Z');
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// The new cohort's window stops short of now, because an account that signed
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// up yesterday has not had its 30 days to convert. Counting it would hold the
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// new cohort to a shorter life than the old one and make it look worse.
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it('ends the new window a full observation period before now', () => {
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const windows = cohortWindows(CUTOVER, new Date('2026-05-01T00:00:00.000Z'));
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expect(windows.afterStart.toISOString()).toBe('2026-03-01T00:00:00.000Z');
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expect(windows.afterEnd.toISOString()).toBe('2026-04-01T00:00:00.000Z');
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expect(COHORT_OBSERVATION_DAYS).toBe(30);
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});
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it('gives the old cohort a window of exactly the same length', () => {
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const windows = cohortWindows(CUTOVER, new Date('2026-05-01T00:00:00.000Z'));
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expect(windows.beforeEnd.toISOString()).toBe('2026-03-01T00:00:00.000Z');
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expect(windows.beforeStart.toISOString()).toBe('2026-01-29T00:00:00.000Z');
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expect(windows.windowDays).toBe(31);
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expect(windows.afterEnd.getTime() - windows.afterStart.getTime()).toBe(
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windows.beforeEnd.getTime() - windows.beforeStart.getTime()
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);
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});
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it('collapses both windows to nothing before the first cohort is observable', () => {
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const windows = cohortWindows(CUTOVER, new Date('2026-03-10T00:00:00.000Z'));
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expect(windows.windowDays).toBe(0);
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expect(windows.afterEnd.toISOString()).toBe(windows.afterStart.toISOString());
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expect(windows.beforeStart.toISOString()).toBe(windows.beforeEnd.toISOString());
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});
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});
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